<p style=";text-align:left;direction:ltr">The Invest in the UAE campaign has launched an innovative promotional campaign that includes a series of short films in collaboration with BBC Storyworks, with the aim of highlighting the unique investment climate in the UAE and its role as a global destination for transforming ambitious ideas into tangible achievements. </p><figure class="image"><img style="aspect-ratio:1300/730;" src="https://cdn.sbisiali.com/news/images/d89c0133-7530-48ed-b227-dfb2cae383f0.jpeg" ></figure><h3 style=";text-align:left;direction:ltr"> <span style="color:hsl(187,48%,51%);">Dubai is the home of talent</span> </h3><figure class="image"><img style="aspect-ratio:1920/1282;" src="https://cdn.sbisiali.com/news/images/631e3950-64c3-4026-8105-5ccb47558e35.webp" ></figure><p style=";text-align:left;direction:ltr"> The series, which will be broadcast globally on BBC News, aims to attract investors and entrepreneurs to explore the promising opportunities offered by the country, which has become known as a home for talent from all over the world.</p><h3 style=";text-align:left;direction:ltr"> <span style="color:hsl(187,48%,51%);">Success stories in the Emirates</span></h3><p style=";text-align:left;direction:ltr"></p><p style=";text-align:left;direction:ltr"> The films showcase exciting success stories of people who have chosen the UAE as a base for their pioneering projects in various fields, such as technology and hospitality. The characters in question are well-known entrepreneurs, such as Paul Bishop, Hatem Mattar and Sky Kurtz, who promote the UAE’s impact in supporting innovation.</p><h3 style=";text-align:left;direction:ltr"> <span style="color:hsl(187,48%,51%);">UAE hosts 1000 startups</span> </h3><figure class="image"><img style="aspect-ratio:1920/1281;" src="https://cdn.sbisiali.com/news/images/abf894e9-150e-41ad-88cc-c9e7e2076178.jpeg" ></figure><p style=";text-align:left;direction:ltr"> Sky Kurtz, CEO of Pure Harvest, explains how the UAE has proven to be the ideal environment for innovative projects despite climate challenges, thanks to supportive government policies.</p><p style=";text-align:left;direction:ltr"> Paul Bishop, founder of Bishop Design, also emphasizes the emergence of a new generation of forward-thinking business leaders who are pursuing innovative technical ideas.</p><p style=";text-align:left;direction:ltr"> The UAE is now home to around 1,000 startups, including five unicorns, cementing its position as a global hub for innovation and investment.</p><p style=";text-align:left;direction:ltr"> Supported by government initiatives such as Hub 71 and the Dubai Future Foundation, as well as private investment, the UAE continues to strengthen its position as a preferred destination for investors and entrepreneurs from all over the world.</p>