Sofiane Zermani, aka Vianso, wears a keffiyeh at the Cannes Film Festival.

In a fleeting yet symbolically charged moment, French-Algerian artist Sofiane Zermani, known as "Fianco," stole the spotlight during his appearance on the red carpet at the 78th Cannes Film Festival.

Vianso lights up the red carpet with a Palestinian keffiyeh

His participation in the screening of "Emotional Value" was unusual, as he wore a Palestinian keffiyeh over his formal suit, sending a strong message of solidarity with the Palestinian people, in a scene that quickly became a media sensation.

Visual silence that transcends politics

The keffiyeh worn by Vianso was not just an accessory; it was a silent declaration that transcended words and speeches. Printed with a phrase expressing solidarity with Algeria, it combined the symbolism of the Palestinian struggle and the memory of the Algerian revolution. At a time of growing international silence regarding the events in Palestine, Zermani chose to shout out through art and imagery, affirming that the cause is still alive and that solidarity requires no words when an image is more powerful than any political statement.

Soufiane Zermani… From rap to visual resistance

He first became known to audiences as a rapper who chronicled the concerns of the French suburbs, before successfully entering the cinema industry. But Zermani has never wavered from his commitment to social and humanitarian causes, always making sure to express his identity and political stance, even in the most prestigious forums. His appearance in Cannes was a continuation of this approach, transforming the global event into a platform to convey his message through a simple yet powerful gesture.

A picture is worth a thousand words

What Zermani did at the Cannes Film Festival speaks volumes: a single shot of him on the red carpet sparked widespread media and social media engagement. He chose to carry the Palestinian cause with a keffiyeh, reminding the world of the history of a people resisting, and that art does not stand neutral. Vianso used his image as an international artist to break the wall of silence, proving that bold stances can be translated into the language of images, and that a single piece of cloth can stir a dormant conscience.